The Cassouto brand began its journey in 2003 and has since been regarded as a leader and a trailblazer in bridal jewelry in Israel, and in recent years around the world.

Cassouto jewelry is designed and produced in an independent studio in Tel Aviv, with an uncompromising emphasis on quality and originality, characterised by a clear and precise signature style over the years

Over the past decade the brand has collaborated with leading fashion and hair designers in Israel and abroad, among them Miki Boganim, Alon Livne, Galia Lahav, Berta and more

and has taken part in the most highly regarded campaigns in Israel, in editorial and commercial fashion productions, and in fashion and bridal shows at New York Fashion Week,

The brand's jewelry is worn by many celebrities in Israel, among them Bar Refaeli, Noa Kirel, Rotem Sela, Eden Fines, Anna Zak,  Neta Alchimister  and more

and around the world, by well-known fashion bloggers such as Kristina Bazan, Absolutely Fabulous, Linda Tol and Eleonora Carisi, supermodel Giuliana Proven, and Vogue Japan editor Anna Dello Russo. Lady Gaga wore the brand's headpieces and was even photographed in one for her album cover.